James Brown Part Five
In this blog,James Brown Part Five, you’ll find the decline in his popularly, but he’s still The King Of Soul, so let’s read, and listen to James Brown, in James Brown Part Five
1975–91: Decline and resurgence
Although his records were mainstays of the vanguard New York underground disco scene exemplified by DJs such as David Mancuso and Francis Grasso from 1969 onwards, Brown did not consciously yield to the trend until 1975’s Sex Machine Today. By 1977, he was no longer a dominant force in R&B. After “Get Up Offa That Thing”, thirteen of Brown’s late 1970s recordings for Polydor failed to reach the Top 10 of the R&B chart, with only “Bodyheat” in 1976 and the disco-oriented “It’s Too Funky in Here” in 1979 reaching the R&B Top 15 and the ballad “Kiss in ’77” reaching the Top 20. After 1976’s “Bodyheat”, he also failed to appear on the Billboard Hot 100. As a result, Brown’s concert attendance began dropping and his reported disputes with the IRS caused his business empire to collapse. In addition, Brown’s former band mates, including Fred Wesley, Maceo Parker and the Collins brothers, had found bigger success as members of George Clinton’s Parliament-Funkadelic collective. The emergence of disco also stopped Brown’s success on the R&B charts because its slicker, more commercial style had superseded his more raw funk productions.
By the release of 1979’s The Original Disco Man, Brown was not providing much production or writing, leaving most of it to producer Brad Shapiro, resulting in the song “It’s Too Funky in Here” becoming Brown’s most successful single in this period. After two more albums failed to chart, Brown left Polydor in 1981. It was around this time that Brown changed the name of his band from the J.B.’s to the Soul Generals (or Soul G’s). The band retained that name until his death. Despite the decline in his record sales Brown enjoyed something of a resurgence in this period, starting with appearances in the feature films The Blues Brothers, Doctor Detroit and Rocky IV, as well as guest-starring in the Miami Vice episode “Missing Hours” (1987). In 1984, he teamed with rap musician Afrika Bambaattaa on the song “Unity”. A year later he signed with Scotti Brothers Records and issued the moderately successful album Gravity in 1986. It included Brown’s final Top 10 pop hit, “Living in America”, marking his first Top 40 entry since 1974 and his first Top 10 pop entry since 1968. Produced and written by Dan Hartman, it was also featured prominently on the Rocky IV film and soundtrack. Brown performed the song in the film at Apollo Creed’s final fight, shot in the Ziegfeld Room at the MGM Grand in Las Vegas, and was credited in the film as “The Godfather of Soul”. 1986 also saw the publication of his autobiography, James Brown: The Godfather of Soul, co-written with Bruce Tucker. In 1987, Brown won the Grammy for Best Male R&B Vocal Performance for “Living in America”.
In 1988, Brown worked with the production team Full Force on the new jack swing-influenced album I’m Real. It spawned his final two Top 10 R&B hits, “I’m Real” and “Static”, which peaked at No. 2 and No. 5, respectively, on the R&B charts. Meanwhile, the drum break from the second version of the original 1969 hit “Give It Up Or Turnit A Loose” (the recording included on the compilation album In the Jungle Groove) became so popular at hip hop dance parties (especially for breakdance) during the early 1980s that hip hop founding father Kurtis Blow called the song “the national anthem of hip hop”.